Over the past year I have worked with Northwest University as a social media intern and created short-form video content to establish the school's online presence. I practiced the skills of project management, video editing, voice acting, and learning how to work with an organization's brand identity. In these video advertisements, the fonts, colors, and verbiage all fit within the Northwest University branding guidelines with an addition of my own creative touch.
February 2024 – Created this ad for Northwest University's video game design program.
Worked around the obstacle of having no video footage by carefully picking stock footage that didn't misrepresent the program. I took the footage and created a narrative, did the VoiceOver work, and color grading.
December 2023 – YouTube pre-roll advertisement to reach transfer student audience. Carefully picked existing footage from campus with a mix of stock footage, did the VoiceOver work, and editing.
July 2023 – YouTube shorts advertisement made to emphasize the school's brand and Christian values. Took a mix of stock and existing footage, color graded them to blend well together, created transitions and utilized sound design to capture the young prospective student audience.
